MARC details
| 000 -LEADER |
|---|
| fixed length control field |
05065cam a2200769 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
ocn827260069 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200320204518.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
130725s2013 enka b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2013028769 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
GBB389035 |
| Source |
bnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
|---|
| Record control number |
016507354 |
| Source |
Uk |
| 019 ## - |
|---|
| -- |
854892527 |
| -- |
859555754 |
| -- |
864525027 |
| -- |
868261744 |
| -- |
871327512 |
| -- |
965597337 |
| -- |
966547250 |
| -- |
967793898 |
| -- |
968198858 |
| -- |
970582447 |
| -- |
970901102 |
| -- |
973507113 |
| -- |
978660428 |
| -- |
985242066 |
| -- |
988969057 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780062273062 |
| Qualifying information |
(hardback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
006227306X |
| Qualifying information |
(hardback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| Cancelled/invalid ISBN |
9780062273079 |
| Qualifying information |
(e-book) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| Cancelled/invalid ISBN |
9780062316714 |
| Qualifying information |
(signed) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| Terms of availability |
29.99 |
| 029 1# - (OCLC) |
|---|
| OCLC library identifier |
AU@ |
| System control number |
000051783534 |
| 029 1# - (OCLC) |
|---|
| OCLC library identifier |
AU@ |
| System control number |
000052702541 |
| 029 1# - (OCLC) |
|---|
| OCLC library identifier |
NZ1 |
| System control number |
15221276 |
| 029 1# - (OCLC) |
|---|
| OCLC library identifier |
NZ1 |
| System control number |
15825347 |
| 029 1# - (OCLC) |
|---|
| OCLC library identifier |
UNITY |
| System control number |
134070151 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)827260069 |
| Canceled/invalid control number |
(OCoLC)854892527 |
| -- |
(OCoLC)859555754 |
| -- |
(OCoLC)864525027 |
| -- |
(OCoLC)868261744 |
| -- |
(OCoLC)871327512 |
| -- |
(OCoLC)965597337 |
| -- |
(OCoLC)966547250 |
| -- |
(OCoLC)967793898 |
| -- |
(OCoLC)968198858 |
| -- |
(OCoLC)970582447 |
| -- |
(OCoLC)970901102 |
| -- |
(OCoLC)973507113 |
| -- |
(OCoLC)978660428 |
| -- |
(OCoLC)985242066 |
| -- |
(OCoLC)988969057 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| Modifying agency |
IG# |
| -- |
BTCTA |
| -- |
BDX |
| -- |
BUR |
| -- |
YDXCP |
| -- |
IH9 |
| -- |
OCLCF |
| -- |
TXM |
| -- |
VP@ |
| -- |
UKMGB |
| -- |
KSU |
| -- |
SGB |
| -- |
FDA |
| -- |
CDX |
| -- |
CNEDM |
| -- |
A7U |
| -- |
OCLCO |
| -- |
S3O |
| -- |
OCLCO |
| -- |
OCLCQ |
| -- |
OCLCO |
| -- |
AW3 |
| -- |
I8M |
| -- |
OCLCQ |
| -- |
WACOL |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 049 ## - LOCAL HOLDINGS (OCLC) |
|---|
| Holding library |
WACL |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.1265 |
| Item number |
.V39 2013 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8/72 |
| Edition number |
23 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
BUS043000 |
| -- |
BUS025000 |
| -- |
BUS090010 |
| Source of number |
bisacsh |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
BUS043000 |
| Source of number |
z |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
BUS025000 |
| Source of number |
z |
| 092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) |
|---|
| Classification number |
658.8 |
| Item number |
Vay |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Vaynerchuk, Gary. |
| 9 (RLIN) |
5946598 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Jab, jab, jab, right hook : |
| Remainder of title |
how to tell your story in a noisy, social world / |
| Statement of responsibility, etc |
Gary Vaynerchuk. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
First edition. |
| 264 #1 - Production, Publication, Distribution, Manufacture, and Copyright Notice. |
|---|
| Place of production, publication, distribution, manufacture |
New York, NY : |
| Name of producer, publisher, distributor, manufacturer |
Harper Business, an imprint of HarperCollins Publishers, |
| Date of production, publication, distribution, manufacture, or copyr |
[2013] |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xx, 195 pages : |
| Other physical details |
illustrations (some color) ; |
| Dimensions |
24 cm |
| 336 ## - Content Type |
|---|
| Content type term |
text |
| 337 ## - Media type |
|---|
| Media type term |
unmediated |
| 338 ## - Carrier type |
|---|
| Carrier type term |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (pages 189-195). |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
"New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the "right hook"--Their next sale or campaign that's going to knock out the competition. Even companies committed to jabbing--patiently engaging with customers to build the relationships crucial to successful social media campaigns--want to land the punch that will take down their opponent or their customer's resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don't. Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It's not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices--content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr"-- |
| -- |
Provided by publisher. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
The setup -- The charateristics of great content and compelling stories -- Storytell on Facebook -- Listen well on Twitter -- Glam it up on Pinterest -- Create art on Instagram -- Get animated on Tumblr -- Opportunities in emerging networks -- Effort -- All companies are media companies -- Conclusion -- Knockout. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Internet marketing. |
| 9 (RLIN) |
5946599 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Social aspects. |
| 9 (RLIN) |
101298 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Social media. |
| 9 (RLIN) |
5946600 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
BUSINESS & ECONOMICS |
| General subdivision |
Marketing |
| -- |
General. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
5946601 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
BUSINESS & ECONOMICS |
| General subdivision |
Entrepreneurship. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
5946602 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
BUSINESS & ECONOMICS |
| General subdivision |
E-Commerce |
| -- |
Internet Marketing. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
5946603 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Internet marketing. |
| Source of heading or term |
fast |
| -- |
(OCoLC)fst00977272 |
| 9 (RLIN) |
5946599 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Social aspects. |
| Source of heading or term |
fast |
| -- |
(OCoLC)fst01010246 |
| 9 (RLIN) |
101298 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Social media. |
| Source of heading or term |
fast |
| -- |
(OCoLC)fst01741098 |
| 9 (RLIN) |
5946600 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marknadsföring via Internet. |
| Source of heading or term |
sap |
| 9 (RLIN) |
5946604 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Sociala medier. |
| Source of heading or term |
sao |
| 9 (RLIN) |
5946605 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marknadsföring |
| General subdivision |
sociala aspekter. |
| Source of heading or term |
sao |
| 9 (RLIN) |
5946606 |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Cover image |
| Uniform Resource Identifier |
<a href="http://www.harpercollins.com/harperimages/isbn/tiff/2/9780062273062.tif">http://www.harpercollins.com/harperimages/isbn/tiff/2/9780062273062.tif</a> |
| 938 ## - |
|---|
| -- |
Brodart |
| -- |
BROD |
| -- |
104169435 |
| 938 ## - |
|---|
| -- |
Baker and Taylor |
| -- |
BTCP |
| -- |
BK0012765279 |
| 938 ## - |
|---|
| -- |
Coutts Information Services |
| -- |
COUT |
| -- |
24710425 |
| 938 ## - |
|---|
| -- |
Ingram |
| -- |
INGR |
| -- |
9780062273062 |
| 938 ## - |
|---|
| -- |
YBP Library Services |
| -- |
YANK |
| -- |
10002871 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
BOOK |
| 948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) |
|---|
| Series part designator, SPT (RLIN) |
07/10/2017 |
| z (OCLC) |
Sirsi |
| 994 ## - |
|---|
| -- |
C0 |
| -- |
WACOL |
| 996 ## - |
|---|
| -- |
141359 |
| -- |
34301001527441 |
| -- |
NF |
| -- |
bk |
| -- |
wcl |
| -- |
s |
| -- |
7 |
| -- |
29.99 |
| -- |
amazon |
| -- |
658.8 Vay |
| -- |
07/10/2017 |
| -- |
03/18/2020 |
| -- |
02/25/2020 |
