TY  - SOUND
AU  - Gladwell,Malcolm
TI  - The tipping point: [how little things can make a big difference] 
SN  - 1586217453 :
AV  - HM1033 .G53 2000e
U1  - 302 22
PY  - 2005///
CY  - New York
PB  - Time Warner AudioBooks
KW  - Social change
KW  - Social psychology
KW  - Contagion (Social psychology)
KW  - Causation
KW  - Context effects (Psychology)
KW  - Causality
KW  - Psychology, Social
KW  - Audiobooks
N1  - Compact disc; Subtitle from container; Read by the author; Issued also on cassette
N2  - New Yorker writer Malcolm Gladwell looks at why major changes in our society so often happen suddenly and unexpectedly. Ideas, behavior, messages, and products, he argues, often spread like outbreaks of infectious disease. These are social epidemics, and the moment when they take off, when they reach their critical mass, is the Tipping Point
ER  -