Subscribed : why the subscription model will be your company's future -- and what to do about it / Tien Tzuo, Founder and CEO Zuora ; with Gabe Weisert.
Material type:
TextPublisher: New York, New York : Portfolio/Penguin, [2018]Description: viii, 246 pages ; 24 cmContent type: - text
- unmediated
- volume
- 9780525536468 (hardcover)
- 658.8/7 23
- HD30.28 .T985 2018
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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BOOK
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Wasatch County Library Second Floor | General NonFiction | 658.8 Tzu (Browse shelf(Opens below)) | Available | 34301001657180 |
"Companies like Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation--and the real opportunity--is just beginning"-- Provided by publisher.
Includes bibliographical references (pages 231-238) and index.
The end of an era -- Flipping the retail script -- The new golden age of media -- Planes, trains & automobiles -- Companies formerly known as newspapers -- Swallowing the fish : lessons from the rebirth of tech -- Manufacturing : the biggest transformation of all -- That WTF moment -- Beta forever : the new rules of innovation -- Marketing : rethinking the 4 P's -- Sales : the eight new growth strategies -- IT : subscribers, not SKUs -- Building a subscription culture with the Padre operating model -- The subscription economy.